(Katie and Dory hanging out with impressive TYWLS students)
I thought Times Square Was Colorful…
…but then I arrived on the 42nd floor of 1515 Broadway — Viacom’s Headquarters and where many Nickelodeon employees camp out each day and come up with all the cool stuff we see on TV and in stores. From a Victoria Justice piñata to a life-size SpongeBob, bright products and ideas covered each corner.
Last Friday, Melissa and I visited Viacom to engage in Viacommunity Day. While the initiative involved thousands of employees from all different networks, we were lucky enough to have eight great representatives hailing from BET, Comedy Central, MTV and Viacom Corporate.
These reps joined us for an action-packed day where they learned about Girl Up and the issues facing girls around the world. The coolest thing was that after we taught the Viacom volunteers about our campaign, they went and did the same thing with the Young Women’s Leadership School of Brooklyn (TYWLS).
Students from TYWLS were captured by Melka’s story, a film produced by our great partner, 10x10act.org. Our Viacom volunteers helped them understand what Girl Up is trying to do to help solve the greatest challenge of our century — gender equality.
We were overwhelmed with students wanting to make a difference by starting a club or learning more. We got to speak with a few of these amazing girls in a mentoring session after the assembly.
Thanks to Viacom (what a great partner you are!) and TYWLS for an amazing and vibrant day.
Looking forward to next year!
Tonya from BET with TYWLS students during the Girl Up/Viacom mentoring session.
Dionne from Viacom shares a 10x10act.org video with TYWLS students.